Customer
“We’re using customer insights to really understand the type of banking and investing experience our customers want.”
Craig Christie, Personal and Commercial Banking Canada
Our 36,000 employees are focused on creating a high-quality banking and investing experience. We’re simplifying our processes and investing in technology to make it easier and faster for customers to do business with us. And we’re giving our customers the easy-to-understand information, informed advice and the right products they need to make the right decisions about their money – and their financial futures.
We value our customers and are rewarding both new and existing customers for doing business with us. Recently we introduced an exciting new way for our personal customers to collect AIR MILES®1 reward miles on purchases made with their debit cards. BMO is now leading the industry in Canada by rewarding customers with reward miles for purchases made on debit cards, as well as existing rewards on credit cards. Customers also receive additional reward miles when they do more of their business with us. Since the launch of the program, we have 20% more customers set up to earn AIR MILES reward miles on their debit cards.
This year, we created three new commercial districts led by senior, experienced bankers in Toronto, Vancouver and Montreal – a tangible sign of our commitment. We offer our customers, from small businesses to medium-sized enterprises and mid-market banking clients, a one-stop shop for all their financial needs, including banking expertise and advice, and a great line-up of products and services to assist with banking, managing cash flow, investment and financing. BMO Harris Private Banking expertise is also part of the offer, as are banking services for their employees. We continue to rank second in market share for business loans under $5 million, clearly demonstrating our focus.
Helping our clients invest for their futures is one of the many ways we focus on their success and provide them with financial solutions that meet their personal preferences. From BMO Harris Private Banking, which offers an unparalleled banking and investing experience to high net worth clients, to our focus on the “new” retirement to help Boomers plan for all aspects of retirement, to our award-winning equity research, we are there for our customers at every stage in their financial planning and investing.
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